Ready to Taste the Difference?
Come Experience Costa Vida
Now that you know our story, come live it with us. Visit us in Roseville, explore our menu, or place your order today and taste what fresh coastal food is all about.
Our Story
About Costa Vida
Bringing fresh, coastal-inspired flavors to Roseville, CA. Costa Vida is built on a passion for quality ingredients, warm hospitality, and the costavida spirit of coastal living.
2010
Founded
Our Beginning
How Costa Vida Came to Life
Costa Vida was born from a simple dream: to bring the bright, fresh flavors of coastal living to the heart of Roseville, California. Our founders, inspired by sun-soaked beach kitchens and vibrant seaside markets, set out to create a place where every meal feels like a coastal escape.
From the very first day, the costavida philosophy has been rooted in simplicity and quality — sourcing the freshest ingredients, crafting bold flavors, and welcoming every guest like family. What started as a small neighborhood spot has grown into a beloved gathering place that Roseville calls its own.
- Locally sourced, seasonally fresh ingredients
- Coastal-inspired recipes crafted with care
- A warm, welcoming environment for all guests
- Committed to community and sustainable practices
By the Numbers
Costa Vida in Numbers
14+
Years of Service
50K+
Happy Guests
120+
Menu Items
4.8
Average Rating
What Drives Us
Our Mission & Vision
At Costa Vida, every decision we make is guided by a clear purpose — to serve exceptional food that nourishes both body and spirit, rooted in coastal tradition.
Fresh Always
We source only the freshest seasonal ingredients, partnering with local farms and trusted suppliers to ensure every dish bursts with flavor.
Made with Love
Every recipe is crafted with genuine care. Our kitchen team pours passion into each plate, treating every meal as a personal expression of hospitality.
Sustainable Future
We are committed to responsible practices — reducing waste, supporting local agriculture, and building a business that cares for the community and environment.
Community First
Costa Vida is more than a restaurant — it's a neighbor. We actively engage with Roseville, sponsor local events, and support causes that matter.
Our Journey
A History of Flavor
From a small coastal kitchen dream to a thriving Roseville institution — here are the milestones that shaped Costa Vida.
2010
The First Door Opens
Costa Vida served its first guests at our original Roseville location, a cozy 40-seat dining room with a handwritten menu and a big coastal dream.
2013
Expanding the Costavida Menu
We grew our costavida menu from 30 to over 80 items, introducing signature seafood bowls, wood-fired dishes, and housemade sauces that became local favorites.
2016
Community Award & Recognition
Costa Vida was honored with the Roseville Community Excellence Award, recognizing our commitment to local sourcing, sustainability, and neighborhood engagement.
2019
Catering & Events Launch
We launched our full-service catering division, bringing fresh Costa Vida flavors to weddings, corporate events, and private celebrations across Northern California.
2022
New Location & Renovation
We relocated to our current home at 1475 Eureka Rd, Suite 100 — a beautifully designed space that doubles our capacity and elevates the entire dining experience.
2024
50,000 Happy Guests
We celebrated a milestone: over 50,000 guests served. A moment of gratitude for every person who has shared a meal with us and made Costa Vida their own.
The People Behind the Plate
Meet Our Team
Behind every great meal is a dedicated team. The Costa Vida family is passionate, creative, and committed to making your experience unforgettable.
Marco Rivera
Head Chef & Co-Founder
A California Culinary Academy graduate, Marco has spent 20 years perfecting coastal-inspired cuisine. His signature seafood dishes are the heart of Costa Vida.
Sofia Chen
Operations Director & Co-Founder
Sofia built the systems that keep Costa Vida running smoothly. With a background in hospitality management, she ensures every guest leaves with a smile.
James Okafor
Sous Chef
James brings West African and Pacific fusion techniques to our kitchen. His creative flair has produced some of our most celebrated seasonal specials.
Priya Sharma
Guest Experience Manager
Priya is the warm face that greets every guest at Costa Vida. With 10 years in front-of-house hospitality, she sets the standard for exceptional service.
What We Stand For
Our Core Values
The costavida way is more than a menu — it's a set of deeply held principles that shape how we cook, serve, and grow together.
Quality Ingredients
We never compromise on what goes into our dishes. Every ingredient is selected for freshness, flavor, and sustainability.
People Over Profit
Our team, guests, and community always come first. We invest in people — their growth, wellbeing, and happiness.
Environmental Responsibility
From compostable packaging to zero-waste kitchens, we take concrete steps to protect the planet we love.
Continuous Innovation
Our menu is never static. We experiment, refine, and surprise — always looking for fresh ways to delight your palate.
Integrity in Everything
We are honest in our practices, transparent with our sourcing, and accountable to the communities we serve.
Joy in Every Meal
We believe food should bring joy. We pour warmth, creativity, and genuine hospitality into every single plate we serve.